PROFESSIONAL WORKSHOP IN CREATIVE THINKING
"Eccentricity of a creative mind may not be pleasing for the people around it, but it is important for the progress."
- Amit Kalantri
The Creative Thinking course is a place where students are taught the methods to construct, create and develop ideas, which can be applied across all mediums and platforms. Students will learn how the creative process fits into the planning process and how to distinguish the difference between strategic development and execution (design). It discusses the development of creative concepts that are designed to meet advertising objectives. Students will also learn to understand the difference between effectiveness and creativity.
7pm - 10pm
(inclusive of GST
but not inclusive
1-time registration fee of $150)
in Creative Thinking
This workshop teaches you technique to think out of the box by understanding the tools you have. Some useful skills which you can expect to acquire from this workshop are:
Strong knowledge of different advertising platforms
Conceptualising & developing the big idea to meet advertising & promotional objectives
Tools to evaluate effectiveness of ideas
Understand difference of effectiveness & creativity
AWARDS WON BY OUR STUDENTS
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