EVERYTHING YOU NEED TO KNOW ABOUT VIRTUAL REALITY
Virtual reality is a new medium that is able to bring the user into another world and experience content like never before. With its hype factor, Virtual Reality is an essential tool that every marketing personnel should be aware of. Major brands like Marriot, Volvo, Mcdonalds have been using this medium in their marketing campaign over the past two years. In this short talk, we are introducing the basic aspect of virtual reality technology as well as some tips on how virtual reality can be utilized effectively in a marketing campaign.
Roy Koo Founder | VR Evangelist of IGNITE. Deep diving into Virtual Reality since 2015, Roy is always exploring new VR concepts as he believes VR has the potential to converge industries. He chases the dream that one day, everyone will use virtual reality in some aspect of their lives.
26 October 2017, Thursday
7:00pm - 10:00pm
30 Merchant Road,
#03-22 Riverside Point
MAD Students/ : Free
How to get there
Nearest MRT: Clarke Quay MRT (NE5)
Buses: 51, 143, 174, 174E and 186 Walking 3 mins from bus stop B06189