DIGITAL MARKET

-ING COURSE

Full CPE registered diploma programme, that is eligible for SkillsFuture funding & taught only by very experienced current practitioners.

How digital technology changes our buying behaviours, what is social listening, how to develop content that builds your digital assets and more.

Our diploma programme covers the most important aspects of digital marketing with focus on social media marketing, SEO / SEM, content marketing, data analytics, branding, copywriting & more.

Does learning with hands-on practise on various platforms, fully project based learning, traveling overseas with your classmates to learn from more practitioners with visits to some of the biggest names in design & tech, sound like something that you will enjoy?

If so, we want you to be part of our MAD community.

Request for a brochure on our courses and see if this is something you will like to pursue as a career!

Diploma in Digital Marketing

What is digital marketing in today’s marketplace? Do you understand the difference between Owned, Earned and Paid Media?

This 9-month programme will teach the participants important SEO/SEM techniques like how to optimise your search engine ranking, how to measure the success of search engine marketing & the use of data for decision making.

Also learn with hands-on practise on topics like content creation & marketing, advertising copywriting, branding, etc., taught by current experience practitioners from agencies & brands.

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Postgraduate Diploma in Digital Marketing

Taught by C-suites & directors in the marketing field, the postgraduate diploma in digital marketing is a CPE registered programme that touches on the most pressing issues that senior management in the marketing department faces.

Get to learn about topics like big data, data analytics, O2O marketing, marketing strategy, search engine optimisation, machine learning, A.I., etc.

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