CAREER CONVERSION PROGRAMME (CCP)
SINGAPOREAN / PR
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Digital Advertising Professionals
Get funded while your new hire trains to be a digital advertising professional
The Career Conversion Programme (CCP) for Digital Advertising Professionals aims to upskill and develop executive and managerial level employees from non-related working experience, into digital marketing jobs in the advertising and creative agencies.
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This CCP is also suitable to enhance individuals’ employability in digital advertising by providing them with classroom training in the latest knowledge and trends, and real experience in the field through On-Job-Training (OJT), enabling them to make a career switch and take on new or expanded job roles in the Design & Advertising sector.
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Participating companies will get to enjoy salary support of 35% for the new hire's salary for 12 months. Salary support will be increased to 45% for employees aged 40 years old and above.

CRITICAL Thinking
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Problem-Solving Techniques
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Innovative Thinking Techniques
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Design Thinking
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Critical Thinking
DESIGN APPLICATION FOR MARKETERS
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Essential design for business
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Online & offline branding
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Communication collaterals
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Digital Strategies
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B2C2B, E-commerce, O2O
USER INTERFACE & USER EXPERIENCE (UI/UX)
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Best Practises for User Experience & User Interface (UX/UI) Design on both app and website
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Difference between CX, UX & UI
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Fundamentals of Human-Centered Design
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Design Thinking with Innovation & Creativity
Digital Marketing &
DATA ANALYTICS
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Digital Marketing
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Social Media Marketing
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Data Analysis & Application
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Digital Communication
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Digital Content Engagement
Essential Understanding & Application on Coding
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HTML/CSS + PHP
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Ability to edit existing website or launch new website
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Learning how to use templates and plugins on Wordpress
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Understanding how to publish to server and using the control panel
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Using coding to create a customised landing page
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Overview on various other coding language like ruby, python etc.
HOW CCP
WORKS
Express your interest below & register your new hire for the programme
After confirming the eligibility of your new hire, you will need to pay course fee subjected to sponsorship.
Send your new hire for training over 8 months for the above modules*.