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Design Without Borders

October 21, 2020

Victor Chi Sun

Creative Director & Founder, 池木 


Born in Spain, he has been living in Shanghai (China) for 9 years and runs 池木, a creative studio focused on brand identity. He has worked with clients such as Starbucks, Kimberly-Clark, Philips, IMAX, Montessori etc.

The MADness of Going Solo

October 30, 2019

Rob Gax

Creative Director


Gax is a highly-awarded creative director and founder of Singapore agency ManghamGaxiola, which was later acquired by the Dentsu Aegis Network.

Prior to going solo, he worked under some of the bigger names in advertising. Names like Dentsu, Young & Rubicam, FCB, Bates, Batey Ads, Goodby, Silverstein & Partners, and Ogilvy

Today he is freelance writing and creating travel content videos with Discovery Channel presenter and incredible wife Denise Keller.

How Data-Driven Technology Can Help You Improve Your Marketing Efforts

August 28, 2019

Teng Chuan Hiang

Managing Partner, InterAktiv Technology


Chuan is the Managing Partner and founder of InterAktiv Technology Pte Ltd. InterAktiv is a consulting and implementation firm specialised in digitalisation of customer experience journey. Having spent slightly over 15 years consulting and implementing digital solutions using their proprietary consulting methodology, Chuan can deliver success to any project under him. His unique approach of leveraging collective creativity and energising the team has been a hallmark of his work.

How To Become a Writer (and knowing design helps)

July 24, 2019

Phoon Kok Hwa

Publisher, Candid Creation Publishing


Phoon Kok Hwa is a Publisher at Candid Creation Publishing, where he has spent the last 14 years coaching hundreds of aspiring authors to get their books written, published and distributed.

His hope to broaden the appeal of Singapore's published works continues to fuel his passion and creative flair for helping authors identify personally compelling narratives to drive their writing style. 

In 2017, Kok Hwa was awarded the Best Personal Brand Award as he continues to look for the distinct literary voices emerging from Singapore and Asia.

5G Technology & How It Will Affect Marketing

June 26, 2019

Ignatius Tan



Ignatius is the Founder of VSHIOK Entertainment, a company specialising in Experiential Design to connect brands with their target audiences through digital transformation experiences.

Before starting VSHIOK Entertainment, Ignatius built his career as a digital experience expert and designed VR and AR training solutions for government sectors to enhance their existing training course experience.

The Future of Digital Marketing

May 29, 2019

Mariano Martene



Mariano is currently the Chief Marketing Officer at, building a new LinkedIn for GenZ, while getting busy being a Full Stack Marketer helping Startups around the world.

He has worked with with companies like Fox LA, Samsung, Disney, The Government of Canada, Consultatio, big digital marketing agencies etc. but has been turning to focus more on helping small business and entrepreneurs grow their business and reach their next milestone so as to enjoy the sense of satisfaction & freedom he has always yearned.

The Meaning of Life from an Ad Man's Perspective

April 09, 2019

William Spencer

Copywriter / Author 


William Spencer is a copywriter with over 17 years of experience in advertising. He has worked at agencies including Wieden+Kennedy Portland, London & Shanghai, Crispin Porter+Bogusky Boulder & Miami, BBH New York, Mother London, BBDO New York, JWT New York & London, La Comunidad Miami, TBWA New York, and others on brands such as Nike, Google, Coca-Cola, Chrysler, Target, Starbucks, and Virgin. William has also taught advertising at Miami Ad School in London and Pratt Institute in New York and given talks at Princeton University, Columbia Business School, and Miami Ad School in Hamburg. He has degrees from Princeton University and VCU Brandcenter.


March 22, 2019

Ionut Danifeld

Co-founder, DevMark 


Learning SEO from our passionate speaker in Bali, Dojo Co-working space.


March 22, 2019

Petia Karrin

UX Designer 


Learning User Interface & User Experience from our passionate speaker in Bali, Dojo Co-working space.

Creating The Big Idea

February 27, 2019

Sean Lee

Director, MullenLowe Group 


Many young designers often spend a lot of time creating and crafting the visuals of their campaigns, but what truly attract consumers to a brand, product or service that the designs were created for are those that actually connects with them - whether it is their personal interest, a life goal, or culture. 

These information, also known as insights, are some of the ingredients of a Big Idea. 

In fact, behind every great, or at least eye-catching, campaigns that you see today have a Big Idea behind them. A Big Idea guides all of your designs for the campaign to look as 1 concerted effort. 

Presenting your Design Ideas to Clients

January 30, 2019

Chris Minjoot

Branding Specialist 


Do you shudder at the thought of presenting your graphic design work to your client/boss? Do you fear that they will be rejected and that it’s back to the drawing board for the umpteenth time?

If yes, don’t fret. Join this FREE talk to learn:

 - What Clients Expect From You As A Graphic Designer
 - The 3 Critical Things To Know Before You Start Your Design Work
 - How To Structure Your Presentation And Deliver It For Maximum Effectiveness

How to become an outstanding Commercial Photographer in the new digital world

November 28, 2017


Founder, Teo Studios Photography


Teo officially stepped into the colourful world of advertising in 1997. As a commercial photographer, he specializes in producing conceptual work consisting of still life, portrait, lifestyle and landscape, amongst other genres. His clients include agencies and companies located in Singapore as well as regionally.

In the ever challenging media landscape, Teo has proven his ability to stay versatile through his expertise in image composition, crafting light, and in creating the mood of the image. His efforts have gained him many clients’ compliments and land him numerous international awards. Some of these awards include Cannes, D&AD, One Show, CA, Clio and Adfest.

Beside commercial photography, Teo also actively pursue his other major interest, Fine Arts Photography. His pursuits in the fine arts arena has proven to be a tremendous force, driving him to another level of breakthrough in photography.

Essence of Digital Marketing

October 24, 2017

Nick Goh

CEO, YP (Yellow Pages) Consulting


Nick is the CEO of YP (Yellow Pages) Consulting and is a very experienced digital media professional working for major international agencies for the past 20 years+. 

Started off his advertising journey with some of the biggest agencies worldwide, Nick has acquired & accumulated in-depth knowledge in both traditional & digital marketing. 

He has also been conducting digital related programmes for industrial practitioners working in major creative agencies and major brands with the Association of Accredited Advertising Agents in Singapore.

Persuasive Advertising

September 17, 2017


Master of Design, Curtin University of Technology


Kenji graduated with a distinction in Master of Design from Curtin University of Technology, Australia after receiving professional design training from Japan in the early nineties. 


Accumulating 20 years of relevant industry experience as a creative practitioner, Kenji has been passionately teaching as a design educator for the past 10 years. Today, his dedication and acute sensing have guided his mentees to win over 130 awards locally, regionally and globally. 

What you need to know about being a Motion Graphics designer

August 29, 2018

Dang Hai Ha

Multi Award Art Director

Dang is an art director, motion designer, digital artist for multiple mediums, including commercial, broadcast design and print. 


With a strong passion and a unique visual style, he quickly gained recognition among the industry, working with clients 

of the likes of StarHub, MediaCorp, TVB, Sony, Discovery Channel, Netflix, McDonald's, Samsung, Google, Unilever, HSBC, Adidas etc.

His work has also been featured on Behance network, Art of Styleframes, It’s Art mag, Howww,, Animago Award. He believes that, ultimately, it is imagination and curiosity that hold keys to the future.

Changing the Marketing & Advertising landscape with Creativity

July 04, 2018

James Keng Lim

Creative Director, Hakuhodo Inc

A multi-awarded creative and strategic communications leader, Jame's forte lies in creating transformative storytelling that connects and empowers people, and seamlessly implementing them across all platforms.

Combining creativity with a strong business acumen, his work has also been regularly recognised by creative and digital shows such as D&AD, Cannes, One Show, Clio, London International, New York Advertising Festivals, Mob-Ex, and Asia Interactive. Equally important, they are also highly awarded at marketing and effectiveness shows like Singapore Effectiveness Awards, Marketing Effectiveness Awards, and Marketing Magazine Awards. 

Visual Storytelling

April 25, 2018

Jayaprakash Bojan

National Geographic Award Winning Photographer

After 18 years with the corporate world, Jaya decided to quit and pursue his passion for travel and nature/wildlife photography. He is the grand prize title winner of the National Geographic (Nat Geo) nature photographer in the year 2017, winner of the Singapore wildlife photographer of the year 2017 and have also several other international awards over the years.


He has also been interviewed & featured by Nat Geo, BBC and several international magazines on his photography life & the award winning images. His passion for nature and wildlife photography has led him to work on conservation where he currently works with Orangutan Allianze, an NGO that creates awareness on the plight of the orang-utans and habitat destruction in borneo.

Key Opinion Leader in Social Media Marketing

April 16, 2018

Claire Jedrek

Influencer & Founder, The Karting Arena

The only female racer in Singapore share with us about being a KOL and how a brand can use KOL like herself to elevate their brands. This session is a closed session for our Digital Marketing students only.

Design & Tech in Google

April 09, 2018

Li Ko

Art Director, Google New York

The art department of Google New York, Li Ko (Art Director), Hailey (Program Manager) & Irin (Graphic Design), share with our participants on how design works hand in hand in a giant tech company like Google. Participants who took part in this specially arranged class flew to New York to learn in Google campus New York.

Cross-Disciplinary Design Application

March 20, 2018

Steve Harrison

Founder, HTW London

"The man who had won more Cannes Lion than any other Creative Director in the world" - Steve Harrison is here in Singapore to share his experience with the younger creatives again. Under the invitation of MAD School, Steve had an intensive 3-day workshop with the participants using very hands-on and personal consultation method that make sure everyone truly benefited from this great man's insight.

AirBnB - Design & Business

December 19, 2017

AirBnB Art Department

Design | Business

Exemplary ​hosts ​themselves, ​the ​Art ​department facilitated ​an ​insightful ​sharing ​on ​how ​is ​design ​an ​important ​business ​proposition ​in ​their ​company. “How​ does​ design ​lead ​people ​to ​trust ​the ​brand?” If ​we ​can ​summarise ​their ​formula ​for ​success, ​it ​would ​probably ​be ​how​ their ​attention ​paid ​to ​the ​smallest details​ pay ​off.

Virtual Reality

October 25, 2017

Roy Koo

Founder | IGNITE

With its hype factor, Virtual Reality is an essential tool that every marketing personnel should be aware of. Major brands like Marriot, Volvo, Mcdonalds have been using this medium in their marketing campaign over the past two years. In this short talk, we are introducing the basic aspect of virtual reality technology as well as some tips on how virtual reality can be utilized effectively in a marketing campaign.

Convergence Advertising

October 04, 2017

Hamzah A.

Strategic Consultant

In charge of strategic planning, leading & working directly as a co-brand custodian in marketing brands and products in diverse range of categories such as FMCG, retail, IT, cosmetics, property as well as automobile, Hamzah has been able to connect the dots in the converging world of communication today, to ensure that not only offline meets online but that convergence also straps event engagement, below-the-line as well as critically engaging the socially-connected digital natives of today.

SOCIAL ENTERPRISE 101 (supported by NYC)

August 24, 2017

Pedro Aguirre

Co-Founder | Make The Change

A social enterprise is, like any normal business structure, created to generate profits for the organization. However, unlike a traditional company, it seeks to address certain social issue with extraordinary ideas and solutions. In this workshop, participants will be introduced to the various types of social enterprises, cases studies on innovative ways to solve social problems, measuring social impact, different ways to get funding and much more about being an entrepreneur of a social enterprise.


June 07, 2017

Pedro Aguirre

Co-Founder | Make The Change


Pedro Adrian Aguirre has lived and worked in USA, Mexico, Belgium, Germany, India and Singapore. He is a dynamic public speaker and has been invited to share his opinions and insights at several leadership development conferences in Belgium, Brazil, Serbia, Germany, Portugal, France, Spain, Mexico and Singapore.


Apart from being a global citizen, he has also developed, implemented and managed numerous initiatives e.g. coordinated AIESEC's expansion to Rwanda, co-founded a social enterprise in Singapore, selected as a Young Social Entrepreneur by the Singapore International Foundation


The social enterprise, Make The Change, that he has co-founded has even won the commendation award for Presidential Challenge Social Enterprise Start-up of the Year Award in 2015.


May 30, 2017

Kestrel Lee

Executive Creative Director | George P Johnson


A pioneer in social media, SEO, SEM, gaming, ecommerce, video and mobile advertising, Kestrel Lee has led award winning digital & integrated campaigns for global brands: Mars, Unilever, HP, adidas, Net-A-Porter, Porsche, Life-Space (Health) and GSK with disruptive ideas like hacking Facebook to create his own banner:


His Martell VSOP Ultimate Start-up Space campaign attained 26.3 million search listings while his Facebook game on adidas football's global Facebook page recruited 130,000+ fans in 6 weeks WITHOUT paid media.


Recognised by Campaign Asia-Pacific’s Digital A-List China for Ecommerce, Kestrel has also led China's first 360 integrated campaign with TVCs, print, outdoor, social media, online video, website, mobile app for Dove Chocolates, winning Asia's first mobile app award at South by Southwest in 2012.


March 08, 2017

Nick Goh

Digital Marketing Consultant | 4As


Nick has over 20 years of experience in advertising, branding and now digital marketing, working on brands like Canon, Cycle & Carriage’s Mercedes Benz, Coca Cola, Far East Organisation, Lenovo, Mastercard, Microsoft, Prudential, Redhat and SAP. He has also worked for local and multinational agencies such as Euro RSCG and LOWE.


March 05, 2017


Master of Design, Curtin University of Technology


Kenji graduated with a distinction in Master of Design from Curtin University of Technology, Australia after receiving professional design training from Japan in the early nineties. Accumulating 20 years of relevant job experiences as a creative practitioner, Kenji has also been passionately teaching as a design educator for the past 10 years.


February 15, 2017

Steve Harrison

Founder, HTW London


Steve Harrison was European Creative Director (OgilvyOne) and Global Creative Director (Wunderman) either side of starting his own agency, HTW. At HTW, he won more Cannes Lions in his discipline than any creative director in the world.

When he left agency life, the UK's advertising trade paper, Campaign, described him as "the greatest direct marketing creative of his generation". Thereafter he explained all in his book, How to do better creative work, which became the most expensive advertising book of all time when it traded on Amazon at £3,000 a copy. The book is also published in Mandarin, Spanish and Italian.

In 2012, Steve was featured in The D&AD Copy Book which celebrates the work of the top 50 copywriters of the past 50 years. The following year he wrote the biography of the 1960s adman Howard Gossage: Changing the world is the only fit work of a grown man - which, in 2015, was the basis for a full length feature documentary which Steve wrote and directed.


February 07, 2017

Pann Lim

Founder, Kinetic Singapore 


Pann Lim is the Co-Founder and Creative Director of Kinetic Singapore, K+, and Rubbish Famzine. He is addicted to design, advertising and communications and strongly believes that creating work without an idea is a sin.

This belief has earned him over 450 industry awards locally and abroad, including Singapore’s highest design accolade — the President’s Design Award in 2013 and 2015, Gold Pencils at the New York One Show, Cannes Lions and a Yellow Pencil at the 2016 D&AD. Through his career, Pann has been invited to judge at numerous award shows from the Singapore Creative Circle Awards (The Gong Show), the Effie Awards, Malaysia Kancil Awards, Miami Clio Awards, Webby Awards and British D&AD Awards.

In 2016, Pann had the honour of chairing The Gong Show. Most recently, he has been named the Crafts for Design Jury President in the 2017 D&AD Awards and Jury President for Design Lotus & Print Craft Lotus for Adfest 2017 Awards.


Pann strongly believes in nurturing fledglings and sharing his passion for creativity. He is a founding member of The Design Society and a frequent guest at Singapore’s design schools.


January 23, 2017

Peter Soh

Former Chief Creative Officer, Saatchi & Saatchi Greater China


See the rise of the chinese creative scene through the eyes of one of the most awarded and established creative in Singapore.


A former classmate of our PM Lee who didn’t make it to politics but shaped the world through his creativity. He is one of the 4 Godfathers who founded the World Chinese Creative Awards “Long Xi”. Peter’s mad success in advertising has gained worldwide creative recognitions at Cannes, New York Festival and One Show. His advertising life was recorded in the Singapore National Archive as well as ranked closely behind David Ogilvy and Bill Bernbach in Chinese ad magazine, China Modern Advertising.


December 19, 2016

Andrew Tan

Creative Director / Consultant


Participants will create a content-rich infographic on a topic of choices using Adobe Illustrator. Students can choose to create a visual representation of data from sports, entertainment, politics or science to explain a business trend or environmental issue, or even to present a theme or development from their personal life. The finished infographic will engage their target audience and convey information clearly through effective use of design elements such as typography, color, and structure.


November 21, 2016

Leonard Goh

Co-Founder of Platform / Editor of CAPA


Leonard’s personal belief is that photography is a passport, one that can open up new travel and career opportunities. Join him as he shares his experience of working on various photographic projects as a sideline on top of his regular day-time work.

He has previously worked for major camera companies such as Leica Camera and Olympus, and gained an insight of how things click behind the scene. On top of his full-time work, Leonard is also currently the editor for CAPA Asia, a photography magazine, as well as lecturing photography and digital imaging at M.A.D. and Ngee Ann Polytechnic’s School of Film and Media Studies.


October 20, 2016

Pedro Aguirre

Co-Founder of Make The Change /

President Challenge Social Enterprise Start-Up of the Year 2015 commendation award


Pedro Adrian Aguirre has lived and worked in USA, Mexico, Belgium, Germany, India and Singapore. He is a dynamic public speaker and has been invited to share his opinions and insights at several leadership development conferences in Belgium, Brazil, Serbia, Germany, Portugal, France, Spain, Mexico and Singapore.


Apart from being a global citizen, he has also developed, implemented and managed numerous initiatives e.g. coordinated AIESEC's expansion to Rwanda, co-Founded a social enterprise in Singapore, selected as a Young Social Entrepreneur by the Singapore International Foundation 


Through the events he has organized and his active social media presence, he has the strong ability to bring people together to create impact, both big and small.


August 04, 2016

Isabel Gonzalez

Founder & CEO of klaud9


In this session, attendees learn about the photography trends, East meets West, and where the advertising industry is going to in terms of photography needs and future challenges. The founder of klaud9 has also shared how stock photography and technology is changing the landscape for future photographers & how one can make money by uploading their photos online and let the quality do the job.


July 06, 2016

Peter Soh

Former Chief Creative Officer, Saatchi & Saatchi Greater China


Learn how to survive (and thrive) in the demanding and competitive creative industry from Peter Soh, one of the most respectable name in the creative industry, with a cup of tea* and a slice of toast in your hands.


A former classmate of our PM Lee who didn’t make it to politics but shaped the world through his creativity. He is one of the 4 Godfathers who founded the World Chinese Creative Awards “Long Xi”. Peter’s mad success in advertising has gained worldwide creative recognitions at Cannes, New York Festival and One Show. His advertising life was recorded in the Singapore National Archive as well as ranked closely behind David Ogilvy and Bill Bernbach in Chinese ad magazine, China Modern Advertising.


May 19, 2016

Andrew Chow

Experience Digital Strategist and Author of Social Media 247


Digital marketing isn’t new, but the challenge is how do we adapt our strategies in response to the emerging trends and disruptive digital waves? At the verge of choosing between owned, earned and paid media, how do we integrate the right mix of social platform with the right content and influencers to tell our stories?


This is a must-attend workshop for all marketers / entrepreneurs / managers / fresh graduates who are serious about digital marketing and how to leverage on the latest trends.


Your key takeaways:

- 10 latest trends in digital marketing

- 10 marketing opportunities that you must learn

- What is:


  • Search Marketing

  • Content Marketing

  • Social Media Marketing

  • Influencer Marketing

  • Niche Digital Marketing


April 19, 2016

Yafiq Yusman

Influencer / Instagrammer of the year 2014


@_yafiqyusman_ has been voted as one of the Instagrammer of the Year in 2014 in Singapore and was also featured on the official Instagram's blog and account on the same year.


Currently the curator of @Exploresingapore, which boost more than 63,000++ followers, Yafiq takes time to share how to express one's feelings and experience through taking instagram-perfect photos.



March 21, 2016

Andrew Chow

Brand & Media Strategist


Andrew had more than 270 interviews and features about him or his business since 2005 from Channel News Asia, News 8, 938Live, Business Times, Zao Bao, Berita Harian, Today, The New Paper, My Paper, STOMP, FEMALE, HER WORLD, PEAK, SHAPE, Lifestyle, etc). Andrew was also the business coach on Effective Media Management for Singapore's leading radio station 938live - Positive Business Minute.


Andrew is fondly called "ideasandrew" in all his social media connections in platforms like Facebook, Linked, Flickr, etc. He has also founded four of his own social networking portals for business or social groups with over 10,000 profiles.


March 18, 2016

Dr. Christopher Cheok

Mr. Tarun Mathur

Ms. Chan Li Shan

Mr. Peter Soh



This year, our Design For Good topic focuses on mental health and wellness in Singapore. We invited 4 distinguished speakers: Dr. Christopher Cheok - Vice Chairman of the National Addictions Management Service, Mr. Tarun Mathur - Director of SynPhNe, Ms. Chan Li Shan - Manager Mental and Health Service Team of the National Council of Social Services and one of Asia's most successful MAD Man Mr. Peter Soh - Former Chief Creative Officer, Saatchi and Saatchi Greater China.


February 23, 2016

Steve Harrison

Film-maker/Creative Director


This is the story of the 1960s adman Howard Gossage. Back in the analog age he invented interactive advertising, community building and an early form of social media.

Oh yes, and he also was the first adman to realise the potential of building PR and other media into his marketing plans. In fact all the big multi platform One Show winners of the past 10 years can be traced to Gossage's brilliant reinvention of advertising in the 1950s and '60s.


Steve Harrison was European Creative Director (OgilvyOne) and Global Creative Director (Wunderman) either side of starting his own agency, HTW. At HTW, he won more Cannes Lions in his discipline than any creative director in the world


February 01, 2016

Peter Soh

Former Chief Creative Officer of Saatchi & Saatchi Greater China


Peter Soh has been in the thick of it for the last thirty years. He was Chief Creative Officer of Saatchi & Saatchi Greater China and widely believed to be the most handsome man to have sat on its Worldwide Creative Board.


He has been hailed as one of the mechanics of the Chinese advertising boom and the co-founder of the Chinese language LongXi Awards.


December 13, 2015

Ali Shabaz 

Chief Creative Officer, Grey Group Singapore, Indonesia


Ali’s career spans over twenty years across three markets, India, Middle East and Singapore. He has worked on various big brands that include Visa, HSBC, Sunsilk, KFC, FedEx, ICI Paints, Qatar Airways, Pizza Hut, SilkAir and Glaxo Smith Kline.


Under his leadership since 2010, Grey Singapore has won a multitude of international creative awards, in 2013 the agency was named “Creative Agency of the Year” at the Singapore Press Holdings iink Awards.


December 13, 2015

Lisa Watson

Commercial Business Development, HP Graphic Solutions,

Asia Pacific & Japan


Direct Marketing Association of Singapore



In Asia since 1991, Lisa Watson is an expert business and marketing specialist with agency, technology and consulting experience. She is an active advocate of the Direct Marketing industry and has served as Chairman of the Direct Marketing Association of Singapore since 2002. She represents the direct and interactive marketing industries on several Singapore Government Councils including the Advertising Standards Authority of Singapore and WDA’s Creative Industries Manpower, Skills and Training Council. She has over 25 years of marketing, consulting and advertising experience..


December 13, 2015

Geoff Tan

Head - Strategic Marketing, Singapore Press Holdings, Singapore


In his 27 years at SPH, Geoff has worked across 4 portfolios. His contribution involved pioneering the launch of The New Paper, Singapore’s leading paid morning tabloid; heading Marketing Division’s Advertising & Promotions department; and maximizing advertising revenues across SPH’s extensive range of newspaper titles.


Currently, as Senior Vice President and Head of Strategic Marketing, Geoff’s responsibilities include business development, research/analytics, and evangelizing SPH’s integrated media ideology to the advertising fraternity. Through his leadership, SPH has garnered twelve international cross-media awards.


October 28, 2015

Patrick Song 

Creative Director


Patrick Song graduated from U.S.A., the Savannah College of Art and Design with a Master Degree in Advertising and Design. He worked as a Strategy Creative Director with more than 20 years experience. 5 years multinational creative advertising agency experience in Singapore and 16 years in China, agency served include: IVU by Fruit, Publicis, DDB, Saatchi & Saatchi, Batey Design, BBDO and Grey.


Besides managing A&P and film production, he also a Guest Speaker for Raffles Education Corporation Singapore and Indonesia, Singapore La-Salle-SIA College of Arts, CEO Global International, Singapore Anglo-Chinese Independent, Yew Chung International Shanghai, Beijing University, Qing Hua University Beijing, Fu Dan University Shanghai and Tong Ji University Shanghai.


June 22, 2015

Ray Chia

Integrated Account Mgmt - MediaCorp 


Being the account manager of various major airlines, tourism boards and travel agencies, Ray was in charge of conceptualising and carrying out advertising and marketing campaigns for these companies on integrated platforms - tv, radio, press and digital. During his time with one of the biggest media owners in Singapore, he executed various big ideas by efficiently using the emerging digital platforms to complement the traditional media so as to create a 360 degree buzz that reaches out efficiently to the target market of the advertisers.


Before doing marketing targeting at consumer markets, he has been performing business to business marketing duties for various MNCs and local SMEs with his role as a marketing manager in these companies.


June 02, 2015

Michelle Lim

CEO / Co-Founder of M.A.D. School


An accidental entrepreneur, Michelle pinned high hopes on being a successful banker but deviated into corporate education as a consultant. Within 2 years, she was promoted to Business & Product Development Senior Manager reporting to Group CEO on education franchise markets in China, Hong Kong, Macau and Taiwan.

In 2003, she made a bold move starting CMA on a shoestring budget on a simple mission: Bridging Creativity and Reality. She fervently believes that everyone can be creative and is bent on helping others achieve their creative pursuits whatever their background. Her relentless effort was paid off, many lives were impacted through CMA education, junior chef became art director, web designer became head of copy, drop-out became creative director... Her students have won impressive D&AD Yellow Pencil Award and Crowbar Awards. Her school's marketing campaign has won MOB-EX awards and featured in international digital ads portal.


March 19, 2015

Hunn Wai

Founder of L + W


Hunn Wai, together with Francesca Lanzavecchia, formed the Italian-Singaporean design practice Lanzavecchia + Wai, in 2010. To them, being designers means being researchers, engineers, craftsmen and storytellers all at the same time.


Their cooperation is based on these focuses and having hailed from two very different countries and cultures, they attempt to feed off each other’s backgrounds, knowledge and skill-sets to fuel lateral thinking and agile tangible application.


Their work spans from limited editions for galleries and museums, to design research and mass products for major companies, to special commissions for brands like Alcantara, AgustaWestland, Samsonite and Mercedes Benz. They have also exhibited their work at many international platforms and have contributed to several academic symposiums, offering their viewpoints on the future of healthcare.


Their most recent accolade was awarded the Elle Deco International Design Award 2014 - “Young Designer Talent of the Year”.


March 19, 2015

Richardo Chua

Co-Founder of Adrenalin


Richardo Chua has worked in the events industry for the last 10 years, first as a freelance emcee and now as the Founder of the social enterprise events agency, Adrenalin Group Pte. Ltd.


Adrenalin uses events management as a platform to provide training and employment opportunities for the disadvantaged, including at-risk youths, persons with disability (physical disability, hearing impairment) as well as persons recovering from psychiatric illnesses.

As events management requires “frequent fire-fighting and creative solutions” Richardo firmly feels that the company’s culture of unity and open communication has been “critical” for Adrenalin’s growth. Although Richardo concedes that running the social enterprise has been “incredibly tough,” he embraces challenges each day with much motivation and excitement. “Many of the beneficiaries are capable. Instead of letting them end up as car washers or furniture movers, I would rather give them a future in events management. This is my passion and my calling.”


March 19, 2015

Grace Clapham

Co-Founder, The Change School


Driven by purpose, passion and innovation, Grace considers herself a ‘Changepreneur’. A woman with many hats, Grace is the Co-Founder of The Change School, a lifelong learning insitute and Founder Agent Grace, a boutique consultancy.  Grace is also the organiser and the Co-Founder of various communities within the S.E.Asian region, Co-Founder of Secret {W} Business - the only network for women entrepreneurs and changemakers across South East Asia, Connector at Plus Social Good, Co-Organiser of CreativeMornings Singapore, SheSays Singapore, Ambassador & Co-Curator of Deceler8 and Lead Curator for TEDxSingapore Women. She is also a Mentor at Hub Singapore working with young startups in Singapore.


In November 2013, Grace was chosen as one of 13 iconoclasts and recognised as a Visionary by the renowned Grey Goose brand and its dedicated Guild for her work. In March 2014, Grace spoke at SXSW Interactive 2014 on Co-Creation By Design: Asia, Women and Innovation. In July 2014, Grace won the “Inspirational Leadership” Award at the global Talent Unleashed Awards judged by Sir Richard Branson and Steve Wozniak.


March 19, 2015

Farah Sanwari

Co-Founder, Sustanable Living Lab


Farah Sanwari is a designer and social innovator based in Singapore with deep interest in social change by design. She believes that everyone has a gift and as designers, “it is not our role to change behaviours”. Instead, designers should facilitate people into discovering their gifts and celebrate it so that they can achieve their utmost creative potential.


Currently working for Sustainable Living Lab, she oversees the Repair Kopitiam project, a public repair programme where people come with their broken items to repair, guided by volunteers.


It is an initiative to involve the community in taking action to combat the throw-away culture in Singapore. Since its conception in November 2014, the community of repair volunteers has grown to over 30 people, and 3 public repair sessions have been conducted recently in February and March. This initiative is set to proliferate in other public spaces across Singapore and has even taken a spin-off in the form of Repair@School.


February 28, 2015

Chan Hwee Chong

Creative Director in Ogilvy & Mather


Chan Hwee Chong is an artist from Singapore who likes to experiment with different field of art and design, from street installations, typography, art direction and graphic design. His works have been selected and exhibited at Spikes Asia, Noise Singapore and Higher Pitch London. He is also an invited artist for the Tokyo Designers Week 2014 at Milan Salone, Italy and Tomorrowland/One World Bridge, Belgium. He currently works as a advertising creative director in Beijing, China.


October 30, 2014

Kook Ewo

Director and Title Sequence Designer


Kook Ewo is a director and title sequence designer.

Starting out with an interest in photography, Kook directed his first short film, 7, in 2000. After working as a journalist, he became involved in motion design, and did stints in both Paris and London, designing opening credits and film collateral. In 2005, he worked in Canada on Silent Hill, creating the opening credits and the first official teaser. Back in France, he directed Black Night is Falling and several commercials.

More recently, he created the opening credits for Splice (2009), the film adaptation ofSolomon Kane, Gardiens de l’ordre (2010), La Horde (2009), and Errors of the Human Body(2011).


October 23, 2014

Ike Anand

Founder of Zeus Digital 


With more than 15 years of experience in the media and advertising industry, Ike runs his own agency Zeus Digital in Singapore. In his words, “Zeus is part tech startup, part digital agency, creating insightful digital products and marrying compelling content with clean code to create 21st century sorcery: it's not about social media, it's about social ideas”. Zeus views brands as the drivers of change, not only giving consumers what they need but also involving consumers in co-creating change and contributing to their lives and that of their social milieu.

Previously, Ike worked thru-the-line as Creative Director and Sr Creative for integrated agencies in Sydney, London and Singapore. Agency experience includes the likes of Ogilvy, DDB, Euro RSCG, Sapient Nitro, Iris, TPG, Squake, Maverick, Donor Cardwell Hawkins, etc.


July 31, 2014

Calvin Soh

Founder of Ninety Nice Percent


Calvin Soh is one of Asia’s most prolific creative figures. He’s worked at Ogilvy & Mather, Y&R, Saatchi & Saatchi, Fallon and Publicis Asia as chief creative officer and vice chairman. A year ago, he founded the consultancy Ninety Nine Percent.


May 07, 2014

Patrick Cheah

Founder of DPC 


Patrick is the Founder, Design & Managing Director of DPC Design Pte Ltd with head office in Singapore, offices in Beijing and Jakarta, and associates in Australia, Greater China, Malaysia and Thailand.

DPC Design Pte Ltd was established since 1996. He is also a founding member of the Designers Association Singapore (established in 1985) and was President from 1996 to 1999.

A qualified professional with a Master of Design from the University of New South Wales, Australia. Patrick’s creative career has been developed within the framework of Corporate Identity & Branding, Identity Standards Manual, Environmental Graphics & Signage, Brand Presence & Printed Graphics, Packaging Design & Brand Development.


May 07, 2014

Allein Moore 

Art Director


Starting in London he went on to win many creative awards as an art director and copywriter. Moving to Singapore in 1979, he worked for several international ad agencies as Creative Director creating campaigns for brands such as Singapore Airlines, UOB, DBS, Qantas, Singapore Tourism Board, Mercedes Benz, Toyota, Nestle and many others.

Allein established AdAsia magazine in 2000 aimed at advertisers, agencies, media owners and related firms. The magazine went on win the Society of Publishers Award for Best Trade magazine. A year or two later, Allein’s other publication Designer magazine went on to win another award from SOPA.


He was an early adopter of online communications and nursed AdAsia magazine through its complete transformation to a digital publication.


May 07, 2014

Felix Ng 

Co-Founder / Creative Director at Anonymous


He is the creative director of design practice, SILNT which he co-founded in 2005 after graduating from school where he studied journalism.

A recipient of the prestigious Young Guns 9 Award from the Art Directors Club New York that awards the year's top 50 creative professionals age 30 or younger. He has served as jury in the British D&AD, Singapore Creative Circle and Crowbar Awards. In 2008, Felix was invited to represent Singapore at the prestigious Venice Architectural Biennale amongst 22 Singaporean designers.


Critical acclaim for his work have been published in Monocle, Wallpaper, Fast Company, Coolhunting, It's Nice That, SHIFT Japan, Wall Street Journal, The Design Society Journal, The Business Times, The Straits Times and more.


April 15, 2014

Fredrik Härén



Fredrik Härén is an author and speaker on Business Creativity. He has delivered over 1,500 presentations, lectures and workshops in over 50 countries and has inspired hundreds of thousands of business people to become more creative and to look at the world in a new way. He is the author of nine books, including “The Idea Book” that was included in “The 100 Best Business Books of All Time”.

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