Specialist

Diploma in

Advertising

Design

SDAD

Where design is the end goal and strategic thinking is the start, the Specialist Diploma in Advertising Design is a course crafted for people who already have the design skills, but want to take it to the next level by integrating the strategic aspects of marketing and advertising into design work. This provides them with invaluable strategic thinking skills, enabling them to analyse the market and strategise a plan before designing.

Jobs our student took

after graduation

Artwork Planner

Creative Directors

Art Directors

Copywriter

Entrepreneur

Cinematographer

Project Designer

... many more

ADVERTISING DESIGN MODULES

Innovative Marketing​

The Innovative Marketing module introduces fundamental but industry relevant marketing concepts and framework. Students will learn...

21st Century Advertising

The 21st Century Advertising module will be covering on advertising concepts & theories and the world of advertising & ad agencies;...

Creative Thinking

The Creative Thinking module is a place where students are taught the methods to construct, create and develop ideas, which can be...

Copywriting

The Copywriting module is a dynamic and highly collaborative class that gives students plenty of discussion and practice opportunities. Not only will...

Branding

The Branding module covers the important aspects of branding. Students will learn how to build a branding campaign by understanding the fundamental concepts of branding...

Digital Marketing

The Digital Marketing module offers a complete coverage of what it takes to become a successful digital marketer. What is digital marketing in today’s marketplace? Understanding Owned...

TVC (Concept + Development)

The TVC (Concept + Development) module is an introduction to TV advertising medium. Understanding what it’s best for, how has it developed, how has it evolved. Students will learn...

M.A.D. Integrated Project

The M.A.D. Integrated Campaign Project is the final major project for all Professional Diploma in Advertising and Design students. Students will have to integrate everything they have...

 

Featured Trainers

Kenji graduated with a distinction in Master of Design from Curtin University of Technology, Australia, in 2003 and received a year of professional packaging design training from Japan in 1991. Kenji has accumulated more than 10 years of professional teaching experience as a design educator and 20 years of relevant job experiences as a creative practitioner in the graphic design, branding, advertising, packaging, publishing and printing industries.

With Kenji’s passion in teaching, mentorship and engagement with his students over the last few years, he has personally nurtured and groomed many successful design practitioners and designpreneurs. many of his past students have won more than 80 local and international awards and recognition from Singapore, Germany, Canada, United Kingdom and America.

Robert Gaxiola is an advertising creative director and founder of Singapore agency ManghamGaxiola. 
 

After just three years in business, the agency entered into a purchase agreement with the Dentsu Aegis Network and added McGarryBowen to their names on the door.

 

Prior to that, he worked under much bigger names such as Goodby, Silverstein & Partners, Bates 141, FCB and Disney. His last job prior to setting his own shop was the Executive Creative Director of Ogilvy & Mather Singapore.

 

Spending more than 20 years in the AdMarcom industry, Angela has held leadership positions for over a decade, in the APAC region, with MNC agencies, South China Morning Post Group and Global Luxury Group, LVMH.

 

Before becoming the founder of her own start-up Antrepod, she experienced entrepreneurship first hand by starting agencies and had delivered over 600% business growth in business over 3 years. Because of this, she was one of the finalists for 2011 Australia China Alumni Awards for ‘Women In Leadership’.

LECTURERS

Being industry players, active in their respective fields, our lecturers stay abreast with their fast-evolving industries and impart their most up-to-date knowledge to students. 

GLOBAL

From overseas trips in New York, camps, to competitions  in South Korea and advertising awards competition in Thailand, we have the students’ expansion of their creative minds at heart and have a students' overseas study trip plan annually.

NO EXAMS

We do not believe in our students memorizing textbooks and throwing everything back to us.

This is why we only have projects to allow our students to constantly hone their skills by hands-on practises and to create an impressive portfolio that will bring them to places.

WORK-GOOD

Love what you do so much?  Why not do projects and campaigns that will be running live and get paid through Make The Change?

 

Through Make The Change, students can make use of their design skills to help ngos & other social enterprises in real projects for various companies, guided by experienced industrial practitioners while getting paid for their work.

AWARDS WON BY OUR
 
STUDENTS

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COURSE DURATION

Part-time:

 

Full-time:

30 months 

1 evening class / week

22 months

2 day classes / week

COURSE FEE

Part-time:

Full-time:

$12,500

$15,500

Specialist Diploma in Advertising Design

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