B2B Marketing with Technology & Data
PROFESSIONAL WORKSHOP IN TRENDING TECHNOLOGIES FOR MARKETERS
Is the usual cold calling not churning out results for the business development team anymore? Not sure how to make use of the current digital platforms to reach out to B2B clients?
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Join our school to learn about trending topics and technologies like Internet of Things (IoT), Machine Learning, Blockchain, Data Intelligence etc. and how they can affect the behaviour of your consumers and your business.
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The Professional Workshop in Trending Technologies for Marketers is a programme that is suitable for marketing folks who wants to understand more on big data, trending technologies, etc. and how they can help the way one does their B2B marketing and strategy.
Learn. Execute. Discuss. Repeat.
Our project-based-no-examinations learning methodology makes sure real skills are being transferred from our practitioner-trainers to our students effectively, and that every student who graduates from the programme not only knows how to execute, but also thoroughly enjoyed the process.
KEY TOPICS
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B2B & Internet of Things
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Digital transformation with big data & analytics
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Machine learning & A.I.
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Block chain, crypto currency and what it means for your business
Credit bearing towards postgraduate diploma
Join our Postgraduate Diploma in Digital Marketing programme to understand more about crafting your O-2-O brand communication strategy, find out about the latest technology & available platforms, learn about digital marketing strategies for senior management and more.
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This Professional Workshop in Trending Technologies for Marketers is credit bearing towards our postgraduate programme. Ask us how it works.
featured trainers
Nick Goh
CEO,
YP (Yellow Pages) Consulting
Chelsea Chen
UX Lead, APAC
PayPal
Daniel Ng
Advisor - Digital Economy,
OpenGov Asia
Jean Tan
Founder/Brand & Marketing Consultant,
AAGO Consulting​
LECTURERS
Being industry players, active in their respective fields, our lecturers stay abreast with their fast-evolving industries and impart their most up-to-date knowledge to students.
Featuring an array of award winners, from recipients of internationally acclaimed creative awards to honorable media accolades, our lecturers are well- versed in the do’s and don’ts in winning awards, and use only such lofty standards as benchmarks for their teaching.
GLOBAL
MadGlobal subscribes to that, connecting us to the matrix of The globalized world. It’s an independent entity armed with an altruistic vision of exposing students all over world to all things creative, sans geographical boundaries.
From overseas trips to competitions, our students get to go to cities & countries like New York, South Korea, Thailand, Bali etc. to attend specially curated classes & events that will help them understand the industry from different perspectives better.
OUR STUDENTS WORK IN
and many more....
