DIGITAL MARKETING COURSE
POST-GRADUATE | DIPLOMA
Learn digital marketing in the top independent ad school in Singapore (according to the number of awards won at the recent Crowbar Awards).
In MAD School, we strongly believe in skills transfer, instead of theory-based lectures & examinations, and hence, we only engage current practitioners with some of the biggest brands as our lecturers.
With hands-on training and 100% project-based learning, we make sure our students can execute, with the help of various marketing platforms, what is needed of a digital marketing role upon graduation from our extensively curated courses.
Find out more on which course suits you at the current stage of your career.
DIPLOMA IN DIGITAL MARKETING
Beginner in digital marketing and looks forward to learning hands-on skills that is highly sought after by employers?
Join our diploma to have in-depth knowledge on digital skills like social media marketing, SEM, SEO, content marketing, copywriting, storytelling and more.
100% project based, after working hours and taught by current practitioners, this 10-month part-time course makes sure students can perform almost all roles required of a digital marketer upon graduation.
POSTGRADUATE DIPLOMA IN DIGITAL marketing
Taught by C-suites & directors in the marketing field, the postgraduate diploma in digital marketing is a CPE registered programme that touches on the most pressing issues that senior management in the marketing department faces.
Get to learn about topics like big data, data analytics, O2O marketing, marketing strategy, search engine optimisation, machine learning, A.I., etc.
User Experience Designer @ OCBC
"What I really like about M.A.D. School is that the lecturers are all working in the industry...basically, lecturers get to focus on the students and I find that very useful."
Creative/ Copywriter @ R/GA
"When I was in England, I found out that I was way ahead of all my peers."
Senior Marketing Manager @ RYNAN Technologies
"Loved every bit of it because there was never a dull moment. My coursemates too are working professionals from different walks of life, and they brought together many perspectives from their industries and many laughs to the mix."
"Your work is going to fill a large part of your life, and the only way to be truly satisfied is to do what you believe is great work. And the only way to do great work is to love what you do."
- Steve Jobs
Learn. Execute. Discuss. Repeat.
Our project-based-no-examinations learning methodology makes sure real skills are being transferred from our practitioner-trainers to our students effectively, and that every student who graduates from the programme not only knows how to execute, but also thoroughly enjoyed the process.
With more than 10 years of experience in digital marketing, Evangeline is the Founder & CEO of Kobe Global Technologies – an award-winning international PCT patent AI-driven influencer marketing technology platform based in Singapore.
With multiple digital marketing related awards with the likes of Mumbrella Asia Best Use of Social Media Influencers, Excellence in Viral Marketing, Tech in Asia Top 3 Startups of the Year, Winner of T-Hero, DBS Hotspot Top 10%, etc., Kobe Global Technologies has grown from strength to strength over the years, connecting brands and agencies with thousands of celebrities and macro/micro-influencers around the region.
Spending more than 25 years in senior marketing positions, Daniel has in-depth knowledge on B2B marketing on both traditional and digital platforms for companies with the likes of IBM, Microsoft, CommVault Systems, etc.
As the Senior Director of Marketing for Cloudera APAC, Daniel's role includes end-to-end marketing; from strategy development to execution, encompassing RTMs of channels and direct in the enterprise and SMB space, championing GTM strategies including traditional and digital approaches.
Spending more than 20 years in the AdMarcom industry, Angela has held leadership positions for over a decade, in the APAC region, with MNC agencies, South China Morning Post Group and Global Luxury Group, LVMH.
Before becoming the founder of her own start-up Antrepod, she experienced entrepreneurship first hand by starting agencies and had delivered over 600% business growth in business over 3 years. Because of this, she was one of the finalists for 2011 Australia China Alumni Awards for ‘Women In Leadership’.
Robert Gaxiola is an advertising creative director and founder of Singapore agency ManghamGaxiola.
After just three years in business, the agency entered into a purchase agreement with the Dentsu Aegis Network and added McGarryBowen to their names on the door.
Prior to that, he worked under much bigger names such as Goodby, Silverstein & Partners, Bates 141, FCB and Disney. His last job prior to setting his own shop was the Executive Creative Director of Ogilvy & Mather Singapore.
Being industry players, active in their respective fields, our lecturers stay abreast with their fast-evolving industries and impart their most up-to-date knowledge to students.
Featuring an array of award winners, from recipients of internationally acclaimed creative awards to honourable media accolades, our lecturers are well- versed in the do’s and don’ts in winning awards, and use only such lofty standards as benchmarks for their teaching.
We have an altruistic vision of exposing students all over world to all things creative, sans geographical boundaries.
From overseas trips to competitions, our students travel to New York, South Korea, Paris, Bali, etc. on an annual basis to learn from the best around the world.
At Awards Lab, everyone’s a winner!
Even without bagging an award, it’s a boiler room where students are subjected to the rigours of a creative agency environment and the demands of producing award-winning work.
Awards or not, walk away with a winning portfolio.
Love what you do so much? Why not do projects and campaigns that will be running live and get paid through social enterprise Make The Change!
Through this school run social enterprise, students can:
Make use of their design skills to help NGOs & other social enterprises
Take part in real projects for various companies
Guided by experienced industrial practitioners & getting paid
Enhanced their portfolio with projects completed under make the change