
The
Trainer
One of the most recognised names in the creative industry, Robert Gaxiola is a veteran advertising professional and creative director, best known for his mastery of copywriting and high-stakes pitching. With a career spanning over two decades, he has built a reputation for crafting sharp, persuasive narratives that win clients and move audiences.
From his early days at DY&R Singapore to leading creative teams at Ogilvy Singapore, where he helped secure back-to-back “Creative Agency of the Year” titles, Gaxiola has consistently delivered standout pitches and award-winning campaigns, including a D&AD Yellow Pencil for Faber-Castell.
A strong believer in the power of simplicity and clarity, Gaxiola approaches every pitch with a storyteller’s instinct and a strategist’s precision. His ability to distill complex ideas into compelling copy has shaped successful campaigns for brands like Greenfields Milk and Bobson Jeans. Whether building new business or guiding teams through the pitch process, Gaxiola’s influence lies in his ability to align bold creative thinking with business goals.
Cut Through
the Noise.
Build Bold
Brands.
In a world where every brand is shouting, this workshop shows you how to be heard. Designed for marketers and creatives, it unlocks the power of integrated marketing- where content, digital tools and bold tactics work as one.
Learn how to craft content that builds brand authority, speaks directly to your audience and rises above SEO clutter.
Master platform-specific social strategies, discover how emerging A.I. tools are reshaping content creation, and explore guerrilla and unconventional marketing moves that create buzz and stick in people’s minds, giving you a sharper edge in a fast-changing consumer landscape.
Whether you are building your brand or refreshing your creative edge, this professional workshop equips you with practical, modern techniques to boost engagement, visibility, and results - across channels and beyond the expected.
Date
9 June 2025, every Monday
Duration
8 weeks, 7pm - 10 pm
Mode
Online, LIVE via Zoom